Samsung and Apple are two manufacturing giants in the smartphone industry and they are rivals in the market. For some time now, Samsung has monopolized the OLED display market and its products are quite better than its competitors such as Sharp, LG, and BOE. Over the past year, Samsung is the sole supplier of OLED panels for last year’s iPhone X and this year’s iPhone XS and XS Max. However, with a couple of viable options coming into the market, Samsung has reviewed its production cost and is now offering better and more affordable options for the 2019 iPhone XS Max.
In the new OLED panel, the Korean manufacturing giant used the Y-Octa panel which utilizes the in-cell touch technology which makes it thinner, lighter and cheaper. This display will allow the 2019 iPhone to be flexible and the pricing will be better. According to industry sources, this is not the first time that Samsung is offering the Y-Octa panel to Apple. The company reportedly rejected the display for its 2018 iPhones because the yield was poor according to Apple.
It now appears that due to the low demand of the 2018 iPhones, Apple is now looking for cheaper alternatives. The company is not entirely confident with the Y-Octa panel and that is probably why it will be used only in the iPhone XS Max next year.