We don’t know how true this is but according to sources, Qualcomm will be joining in to promote the HTC One. So how are they going to do it? Through a series of promotional videos of course. So if the sources are right, then the promotional video will make its debut during the Game Developers Conference on March 25 to March 29.
In case you do not know, HTC and Qualcomm already have a close working relationship with each other for more than eleven years. Since HTC is one of the largest customer for the Snapdragon chipset series, sales of the HTC One will no doubt affect the sales of their processors as well – which is probably why Qualcomm would want to help promote the HTC One. Whatever it is, HTC will definitely have to face a stiff competition from Samsung, with the launched of their latest Galaxy S4 flagship.
Source : Digitimes